Lara is a digital strategist, brand consultant and startup advisor at the intersection of technology, sustainability and fashion. With a deep understanding of what makes people buy, a passion for sustainability and fashion and over a decade of international experience working with startups, Lara has developed a unique, holistic approach to marketing.

​

To date, she has delivered strategic support and advised more than 60 startups in sustainable fashion, food innovation, AI, blockchain, biomaterials and big data among the others, and hired dozens of junior marketers. Former Entrepreneur in Residence at the first ever IKEA Bootcamp, she's currently a mentor at Fashion for Good Accelerator - Global and South Asia programs - supported by Laudes Foundation and in partnership with adidas, C&A, Kering, PVH Corp., Target, Stella McCartney, a mentor at Sustainable Accelerator, and collaborates with the Cambridge Institute for Sustainability Leadership.

​

Back to About